Why Attend?

What business models will characterise successful media companies of the future? How will they monetise digital content? What products, access and services will consumers expect in truly multiplatform world? Who will be media’s winners and losers as traditional business models fail? What organisational cost restrictions will define media organisations in a marketplace permanently changed? Crucially, where will the money exist in the future of media? These are just some of the crucial issues to be examined at 2010’s Media Summit.

The Media Summit has been specifically designed to inform your business strategy and adapt to the changing financial and commercial conditions of content industries. It is not an event for naval gazing and futurology. The summit has been specifically designed to provide you rare in-depth access to future-proofing strategies deployed by top media brands as audiences migrate, distribution is revolutionised and digital monetisation tactics are revealed.

A blend of strategic insight and cross-media responses to common issues will offer inspiration and clarity on the future complexion of media. The latest in-depth strategic thinking from top media brands will help inform the way you monetise your assets, engage with audiences and organise your operation as traditional models fail to meet the changing needs of increasingly demanding consumers.

Wherever your business fits in the changing media ecology, The Media Summit will enable your operation to stay ahead of the competition during a period of radical transformation. The combined impact of challenging market conditions and revolutionary technological innovation force a new level of business creativity across content industries. The Media Summit is the ideal opportunity to keep abreast of the latest industry developments and lay the foundations for a profitable business as the dust settles from a period of intense disruption and future business models are defined.

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